Securely connect with your customers, establish trust and build lifelong relationships.
Our Customer Identity and Access Management (CIAM) solutions enable enterprises to attract and retain customers by optimising their experience whilst keeping their data secure.
Getting identity right for your customer means putting it seamlessly in a wider customer experience journey; your customers shouldn’t see it as an identity journey.
- Reflect clients’ carefully curated brands and style
- Help clients know their customers and anticipate their needs
What does a great customer identity solution look like?
Imagine this: Louise has a credit card provider that gives her rewards and discounts at affiliated online stores. When Louise visits one of these online stores, she is not required to create an account (which might slow down her journey and she might lose interest altogether); instead the store uses the address she provided for her credit card provider.
Because Louise trusts the store (as it is affiliated), she adds her email address and phone number. The next time Louise visits the online retailer, she notices that the website is completely personalised, showing items that are relevant, with discounts already applied.
Customer success stories
- A global engineering company
Following a number of workshops to illustrate the Microsoft Azure B2C feature set and design a high-level solution architecture we delivered a highly secure, abstracted authentication solution that facilitates quick and easy registration and login by users and has reduced their IT support burden.
- Nuffield Health
Nuffield Health can now develop a network of interconnected digital services with a fast, secure and scalable identity architecture ready for all transactions required in the future.